About Us

True Colours Rising was born from a simple but powerful belief: your identity is not a trend.  Our clothing range is aimed at the LGBTQIA+, Trans and their allies. We exist to celebrate every shade of the LGBTQIA+ spectrum—loudly, unapologetically, and with pride.

We’re more than just a clothing brand—we’re a movement stitched into fabric. Every T-shirt, hoodie, and cap we design carries a message of visibility, resistance, and love. Whether it’s queer joy, trans pride, or gender freedom, our art speaks truth in colour and boldness.

Founded by and for the community, our mission is to make sure every identity is seen, every voice is heard, and every story is honoured. Our designs are crafted in our minds, fusing vibrant graphics with real-world purpose, penned on paper and delivered to you on cloth, allowing you to wear your pride, speak your truth, and push back against the idea that any part of who you are should be hidden.

We support causes that uplift LGBTQIA+ voices, and we are proud to collaborate with queer artists and activists. When you shop with True Colours Rising, you’re not just making a fashion choice—you’re standing with a message that matters.

True Colours Rising - is about being yourself; loving who want, making life a home with who you love and knowing that you are enough in your own skin.

This is more than merch.
This is how we rise.
In truth. In colour. In unity.